ARCHIVE
Website Development
American Oversight Website Restructure
American Oversight is a nonpartisan watchdog organization that uses public records requests, litigation and investigations to bring government records to light. Over time, its website had grown around content types rather than the issues visitors came looking for, making years of investigations and lawsuits hard to follow. As its website partner since 2020, Back Pocket…
CityDance
CityDance has been a pillar of dance education in the Washington, DC metropolitan area since 1997, delivering high-level training and programming to a broad continuum of dancers—from recreational beginners to pre-professional artists pursuing careers on the world stage. Over the years, the organization evolved into a dual-track model: CityDance Conservatory, offering elite pre-professional training in…
Smith Center for Healing and the Arts Rebrand & Website
Smith Center for Healing and the Arts, in Washington, DC, provides whole-person care and healing for adults affected by cancer and anyone seeking creativity, healing and wellness. When new leadership set out to reposition the organization, years of growth had left its messaging generic and its website sprawling, with thousands of pages added over time….
TheCityFix Learn – World Resources Institute
TheCityFix Learn is WRI Ross Center for Sustainable Cities’ learning platform, sharing knowledge for better cities with city officials, practitioners and stakeholders around the world. Its free guides, webinars and online courses cover everything from air quality to climate resilience, but its previous site made resources hard to find and courses hard to deliver, just…
Caspian Therapeutics
Caspian Therapeutics is pursuing a potentially disease-modifying approach to diabetes, aimed at restoring the body’s own insulin-producing capacity. Until its public launch in September 2026, the company had no web presence at all, and it needed a credible home online ready the moment its news went public. Back Pocket Media designed and launched a one-page…
Geron
Geron is a hematology biopharmaceutical company focused on creating more meaningful moments for people living with blood cancer. As it brought its first medicine to patients, its website no longer reflected the company it had become. Years of scientific publications were scattered or hard to find, and its small communications team needed tools it could…
Iron City Cyber Security
Iron City Cyber Security delivers audit-ready application security testing for organizations in healthcare, finance and government. As a specialized practice entering a crowded market, it needed a website that could explain highly technical services in plain language and turn interest into conversations. Back Pocket Media designed a clean, confident site built around a focused set…
Good Shepherd Veterinary Hospital Website Refresh
Good Shepherd Veterinary Hospital has been caring for Pittsburgh-area pets since 2000, serving families across Western Pennsylvania from its hospital in Mars. Back Pocket Media built the practice’s website several years ago, and over time it had drifted out of step with the hospital it described, still listing services the practice no longer offered, with…