Your Path to Good Bone Health
The nation's largest health organization solely dedicated to osteoporosis and bone health
Meeting patients where they are. Three clear paths. One roadmap to better bone health.
The Bone Health & Osteoporosis Foundation (BHOF) is the nation’s largest health organization solely dedicated to osteoporosis and bone health. Its main website is a deep resource, but for someone who has just learned they’re at risk, or just broken a bone, that depth can be overwhelming. BHOF needed a simpler front door that meets patients where they are and shows them what to do next.
Back Pocket Media designed and built Your Path to Good Bone Health, a patient-first microsite organized around the questions people actually ask: Am I at risk? I’ve just been diagnosed, what’s next? How do I manage it? A calm, approachable design and a reusable resource template keep each path consistent and easy to follow, and a personal video welcome from BHOF’s Chief Program Officer puts a human face on the foundation from the first click.
The result is a welcoming roadmap that complements BHOF’s main site by doing one thing exceptionally well: helping patients understand where they are and where to go next.
Industry: Health and Human ServicesNonprofit / Association
Client: Bone Health & Osteoporosis Foundation (BHOF)
Website: https://www.pathtogoodbonehealth.org
What's next?
Whether you need a focused microsite alongside a larger website or a simpler way to guide your audience through complex information, our Presence package gives you a polished five-page site built to grow. Contact us to start the conversation.
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